On December 23, 2010 at 3 in the afternoon, the new ST PAULS Bookstore at SM-SOUTHMALL, Las Piñas City was blessed by outgoing Provincial Superior Fr. Ruben Areno, SSP just in time for the Christmas Season.

ST PAULS was transferred from the Upper Ground Level to a more spacious location at the Lower Ground Level among the Novelty and Bookshop Zone. Soon after the doors were opened, droves of regular patrons and walk-in customers entered the bookshop and were delighted to more variety of books and religious icons. Many of them also partook of the free snacks that were served.

Present during the blessing were Mr. Emmanuel Magsino, SM Southmall Manager and some of the Mall Administration personnel, some Pauline Priests, the store supervisors and employees and Fr. Leonardo Ellezar, SSP, the bookstore manager of ST PAULS-SOUTHMALL.

During the blessing, the Diffusion Director Fr. Paul Yntig, SSP also thanked the SM Mall Management for the opportunity to be partners in the evangelization within the commercial establishment.

Highlighted on the wall of the bookshop is ST PAULS logo with the slogan: “Blazing Lives, Blessing Paths” is our way of introducing the Pauline Apostolate to the understanding of the Filipino patrons.

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